Δευτέρα, 21 Ιουνίου 2010

Porsche, are you man enough? (the answer)

Here is how Porsche North America CEO Detlev Von Platen answers to MINI’s challenge:

Dear Jim,
Imagine our surprise to discover our former employee, now the head of Mini, has challenged us to a head-to-head race. As you surely know, Porsche has a long history of racing success, with more than 28,000 wins over the last 60 years. In our early days, we pitted ourselves against the giants, so we’ve been in your shoes. But as you also know, Porsche doesn’t race for fame, stunts or publicity. We race to challenge ourselves; we race to push sports car technology; we race to translate every win on the track to our cars on the road. If you need a reminder of our intent, please take a look at this short video:





While your challenge seems like a fun and lighthearted campaign, we’ll stick to racing the way we have over the decades. We welcome you at Sebring, Le Mans, Daytona or any other sanctioned race where there is more at stake than T-shirts and valet parking spaces. We also invite you to any of the thousands of tracks around the world where Porsche owners compete each weekend.

Good luck with your race at Road Atlanta on June 21; we hope you enjoy the day.

Sincerely,
Detlev Von Platen
President and CEO, Porsche Cars North America


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Σάββατο, 19 Ιουνίου 2010

Can a MINI beat a Porsche in a race (stay tuned till June 21st)

facebook.com/miniusa 



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Life is Complicated - What do you do to make it simpler ? (post your comment)

Check out the microsite: http://www.standupforsimplicity.com

No ... really click it ;)


Advertising Agency: Kennedy+Castro , Rome, NYC, London, UK

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Lipton - Clear Green


The carry bag was designed in a form of an actual lipton clear green tea bag. A pack of lipton clear green tea was kept in it with hoola hoop and was handed to the ladies in the malls as a giveaway.


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Creative Business Card


Transforming the traditional Business Card in the funny and unusual object, a little box of transporting cargo air.

Advertising Agency: Y&R, São Paulo, Brazil


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30 years of Post-it




"To Celebrate the 30th Birthday of the Post-it note, we created a Facebook Game to remind people what's most important to us. Our friends. In an age were we are defined by the amount of Facebook friends and twitter followers we have we wanted to challenge people to prove how many of these friends they actually knew. Giant oversized Outdoor Post-it products drove people to the site."

Advertising Agency: Profero London, UK


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Παρασκευή, 11 Ιουνίου 2010

BP



EPIC !!!!
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Τρίτη, 1 Ιουνίου 2010

Opera VS Chrome Viral

Chrome was faster than

  • Potato
  • Sound
  • Lighning



Opera is way - way faster than a potato ! LOL ;)


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Coca-Cola "Happiness Machine"



A Coca-Cola vending machine is transformed into a happiness machine delivering "doses" of happiness. Where will happiness strike next?

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