Τρίτη, 18 Μαΐου 2010

Welcome to the Revolution of Social Media (?)











Welcome to the Revolution




Over 50% of the world's population is under 30 years old






96% of the Millennials have joined a social network 
Facebooks tops Google for weekly traffic in the US 

1 out of 8 couples married in the US met via social media

Years to Reach 50 million users :

Radio - 38 years
 
 








TV - 13 years 

Internet - 4 years




 






Ipod - 3 years



Facebook - added over 200,000,000 users in less than a year


I-pod applications download hit 1 billion in a month 

"We dont have a choice on whether we do social media. 
The question is how well we do it" 
Erik Qualman

If facebook were a country

  1. China
  2. India
  3. Facebook
  4. United States
  5. Indonesia
  6. Brazil
  7. Pakistan
  8. Bangladesh

* Yet QQ and renren.com dominate China
US department of Education study reveal that online students out performed those receiving face-to-face instruction


80% of the companies use social media recruitment 
95% of those use linkedin ...
The fastest Growing segment on facebook is 55-65 years old females


Ashton Kutcher and Britney Spears have more twitter friends than the entire population of Sweden, Israel, Switzerland, Ireland, Norway and Panama


VS  



50% of the mobile internet traffic in the UK is for facebook ... imagine what this means for bad customer experience


Generation Y and Z consider e-mail passe

Some universities have stopped distributing e-mail accounts ... instead they are distributing eReaders,ipads and tablets ...





Youtube is the 2nd largest search engine in the world 

While you watch (or read) this 100+ hours of video will be uploaded to YouTube

Wiki is a Hawaiian term for Quick 

Wikipedia has over 15,000,000 articles

Studies show it's as accurate as encyclopedia Britannica

78% of those articles are non-English
If you were paid 1 $ for every article posted on Wikipedia you would earn 1.712,, 32 $ ... per hour 


 

25% of search results for the world's TOP 20 largest brands are links to user-generated content.
34% of bloggers post opinions about products & brands

Do you like what they are saying about 
your (?) brand? ;)



People care more about how their social graph ranks products and services than how Google ranks 'em.
78% of consumers trust peer recommendations

Only 14% trust advertisement

Only 18% if traditional TV campaigns generate ROI

90% of people skip ads via TiVo/DVR


Kindle ebooks outsold paper books on Christmas
24/25 largest newspapers are experiencing record declines in circulation



60,000,000 status updates happen on facebook daily ..


WE no longer search for news ...
the news find US

Source: for more info and relevant citation go to www.socialnomics.net




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